Pumpkin and chocolate are a dream team in this supremely moist loaf cake. You make the batter in a single bowl, starting with the pumpkin, then the chocolate. Scatter dark chocolate chips between layers of batter, then stir it into a pretty swirl. You can bake it in a muffin tin or square cake pan if you prefer. It's an excellent cake for an afternoon treat with a cup of tea or a comforting dessert. I like to cut thick slices and then cut those slices in half for serving.
Preheat oven to 350 degrees F. Generously grease a standard 1-pound loaf pan (9x5-inch) with non-stick cooking spray.
Pour a little more than half the batter into the greased pan and smooth it evenly along the top. Scatter half the chocolate chips over the batter.
Use a soup spoon to marble the cake. To do this, scoop some of the pumpkin batter from the bottom of the pan and drag it forward an inch or so to the surface so you can see the pumpkin color. Repeat this four or five times in different sections of the loaf, so you get a marbled effect. If it doesn't come out great, not to worry. It will still be moist and tasty.
Bake until a toothpick or thin paring knife comes out with moist crumbs, but no wet batter, about 1 hour and 20 minutes. Cool for at least 40 minutes.
Run a knife around the edge and invert the loaf. Set it upright and cut into slices.